Brief
Create a brochure for the Ethanol Party’s political program, using only typography. Make a logo if you want.
The logo
The logo is a quick idea inspired by the eco friendly argument of ethanol as fuel, as well as the shape of an open book.
The result
The brochure is built on one single font (Georgia), using varying size and style, instead of the recommended 2-3 different fonts.
The basic idea behind the design is that even if you’re just quickly browsing though it, you will still know what it’s about thanks to the oversized “headlines”.
These are spreads, except for the cover of course. Click to see them closer up.